Take a closer look at your thinking
Whole Brain® Thinking will change how you view your own thinking preferences and show how you can relate more effectively to those around you.
Because thinking influences everything you do, you must understand your thinking to apply it for better productivity, communication, collaboration and innovation.
Herrmann’s Core Idea: Whole Brain® Thinking
Everybody thinks differently, but few organisations are able to leverage cognitive diversity as a strategic advantage.
The ways individuals think, guide how they work. The ways groups of individuals think, guide how the teams they form work. The way groups of teams think and work can make or break the success of the organisation.
To put it plainly, the success of an initiative depends on the ability of its management teams to drive communication, innovation, and productivity within and across functions. In 40 years of working with Fortune 100 clients, we’ve found that understanding and applying diversity of thought is the key to strategic success.
The Whole Brain® Model (above) is our time tested framework to decode and harness cognitive diversity of individuals, teams, and organisations.
The HBDI®
The Herrmann Brain Dominance Instrument® (HBDI®) is the world’s leading Thinking Styles assessment tool. It identifies your preferred approach to emotional, analytical, structural and strategic thinking. It also provides individuals with a significantly increased level of personal understanding.
The HBDI was developed by Ned Herrmann in the 1970s. More than 3 decades of research and innovation stand behind the validity of the HBDI.
Over 2.5 million people worldwide have undergone HBDI analysis. It is used by over 97% of all Fortune 100 companies.
Where most assessments end with a single report, the HBDI offers a valuable range of reports and applications. Identifying your individual thinking preferences is only the first step.
Real World Results From Our Clients
50% reduction in staff attrition
Overall customer satisfaction up from 59% to 86%
Up to 50% reduction in call backs
Sales increased by 15%
Are you ready to contact a Herrmann Specialist?
What are thinking preferences?
Ned Herrmann’s research shows that there are four different thinking preferences which he used to create the Whole Brain® Model.
Thinking preferences have an impact on virtually everything we do, including communication, decision making, problem-solving and managing styles. Understanding your thinking preferences will give you a new perspective of yourself and the people you deal with every day.
Our Four Different Selves
You have a team of these four thinking selves available to you, but if you’re like most of us, you probably prefer some of them over others. Like a sports team, you have your go-to players that you send out the majority of the time, while others sit on the bench.
What are thinking preferences?
Ned Herrmann’s research shows that there are four different thinking preferences which he used to create the Whole Brain® Model.
Thinking preferences have an impact on virtually everything we do, including communication, decision making, problem-solving and managing styles. Understanding your thinking preferences will give you a new perspective of yourself and the people you deal with every day.
Our Four Different Selves
You have a team of these four thinking selves available to you, but if you’re like most of us, you probably prefer some of them over others. Like a sports team, you have your go-to players that you send out the majority of the time, while others sit on the bench.
